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Price it right From day one
Too high and your listing goes stale. Too low and you leave tens of thousands on the table. Before any conversation about strategy or timing, you need to know exactly what your home is worth — based on real local data, not an algorithm.
Submit your address below and I'll send you a comprehensive report built on recent comparable sales, active competition, and current buyer demand in your specific neighborhood.
Free report. No obligation. I will not pester you.
Delivered within 24 hours
Get your home value report
How it works
Three steps to knowing your number
01
Submit Your Address
Fill in the form above with your address, property type, and timeline. Takes under 60 seconds — no account required.
Less than 60 seconds
02
I Run The Analysis
I pull recent comparable sales, assess active competition, review days-on-market trends, and factor in your home's specific attributes.
Within 24 hours
03
Report + Optional Call
You receive a detailed PDF report with a clear price range. If you'd like to talk through it, I'll make time — no sales pressure
Your choice
What you'll receive
Your report covers all of it
This isn't an automated Zestimate. It's a human-built analysis that accounts for the things algorithms miss — recent staging, street appeal, and micro-market shifts.
Estimated value range
Data-backed price range based on recent closed sales within 0.5 miles
Comparable sales analysis
3–6 recent comps with adjustments for size, condition, and location
Market trends
Days on market, list-to-sale ratios, and buyer demand in your neighborhood
Pricing strategy recommendation
Whether to price to generate offers, price to value, or test the ceiling
San Francisco market · Q1 2026
The market I navigate
every day
Median sale price
$1.4M
Single family homes
↑ 6.2% year over year
Avg days on market
14
Well-priced homes
↓ 3 days from last quarter
List-to-sale ratio
103%
Competitive segments
Consistent seller advantage
Homes sold by Mads
$122M+
Single family homes
118+ closed transactions

My husband and I had been scrolling listings for months before we met Mads, so we knew exactly what the competition looked like — and honestly, most of it was forgettable. Dark photos, generic descriptions, homes that blended into each other. When Mads listed our home, we were genuinely blown away by the presentation. We had serious inquiries within days and received multiple strong offers by the end of the first week. Mads has a standard for how a home should be presented, and it shows in every single detail. If you care about how your property is marketed, there is no one better."
Suzanne B.
Noe Valley

I've sold property before and I know what most agents are mostly like, but Mads was the complete opposite of that. Before we even talked about listing, he spent time genuinely understanding what I needed: my timeline, my financial goals, what a successful outcome would actually mean for my next chapter. He asked questions I hadn't even thought to ask myself. Then he built a strategy around those answers. The marketing was sharp, the communication was consistent throughout, and when offers came in he walked me through each one with real clarity so I could make a confident decision. We closed with multiple offers on the table and a result that exceeded what I thought was possible.
Michael R.
Hayes Valley
Why work with Us
The difference is in the Data
1
Local Expertise, Real results
20+ years navigating San Francisco and Marin means I know the pricing dynamics that actually move outcomes — down to the street level.
2
Straightforward strategy, no guesswork
From day one you'll know exactly where you stand, what your options are, and how to move forward. Clear advice. Smart execution.
3
Relationships that last
70% of my clients refer a friend or family member within a year. That trust means more to me than any single commission.
Questions
Common questions
If you're thinking about it, someone else already asked it. Here are the most common questions sellers have before requesting a report.
Is this the same as Zillow's Zestimate?
Does requesting a report commit me to selling?
How long does the report take?
What if I just want a quick ballpark number?
Do I need to be ready to sell soon?






